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Trinity Mirror Transitioning to Virtue Fusion

Trinity Mirror Transitioning to Virtue Fusion

Written by: Glo Wood on 06/06/2014 19:45

The UK media group, Trinity Mirror has opted to transition from Dragonfish to Playtech’s Virtue Fusion online bingo software for its group of bingo brands.

The first to make the switch will be Daily Mirror and Daily Record brands.

Trinity Mirror's head of group partnerships Mark O'Donnell said, “We see a huge opportunity to grow our online gaming revenues, and to leverage our audiences, brands and content, particularly in mobile which is seeing significant growth.

“Virtue Fusion has the best-in-market products and we are delighted to be working with them.”

“Playtech are proud to be associated with a market-leading media brand like Trinity Mirror, and together with our market-leading products we look forward to providing their audience with an unparalleled gaming experience across our 24/7 all platform offering,” said Virtue Fusion chief operating officer Daniel Phillips.

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