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Think Bingo the latest to embark on TV advertising

Written by: Nikola Zugic on 12/05/2009 05:00
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Online bingo adverts are becoming quite prolific on our television screens since the relaxation on gambling advertising rules. Big names such as the unforgettable Foxy bingo, Tombola Bingo, Wink Bingo and Gala Bingo are just a few, but there are many more and some even sponsor big family shows to increase their exposure.

From a corporate point of view the advantages of commissioning a television campaign are many, the first and most important one clearly is to ‘get their name out there’. However once an online bingo site becomes a household name the television exposure allows the online bingo site to increase their traffic substantially, keeping existing players up to date of new promotions and also reminds them to actually play – a visual stimulus.

The latest online bingo site to take the plunge into television advertising is Think Bingo. In the case of Think Bingo they are keen to obtain brand awareness and also to promote their outstanding new account holder promotion. Think Bingo are offering one of the biggest new online bingo account offers around, an exceptionally generous 400% cash match deposit bonus.

Think Bingo has been established since 2004 and so is well established, they are therefore not promoting an unknown site but one that has a loyal customer base but obviously are now keen to expand their market share by attracting new players. Think Bingo are part of Cashcade and so come from an exceptionally good pedigree and being part of Cashcade allows players to be assured that site is not only one that can be trusted from a depositor point of view but also the gameplay and promotions on offer are going to be of an exceptional standard.

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