Gala Bingo Announces "Win Win Bingo"

Gala Bingo Announces "Win Win Bingo"

Written by: Glo Wood on 06/09/2012 17:50
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Peter Andre has become the new face of Gala Bingo. The reality TV star and pop singer stars in the new adverts for “Win Win Bingo".

Gala Interactive has spent millions to makeover the Gala Bingo site and they are now advertising a money back promotion guaranteeing "if you lose, you get your money back" to reach out to new and existing bingo players.

Andre is the first male to promote a bingo site and after polling more than 60,000 players for their top celebrity, Andre was the man.

"Coming out with a new site and an exciting new promotion, we really need to cut through the noise to get our message out," Alex Czajkowski, Marketing Director for Gala Interactive said. "Bringing in one of Britain's favourite celebrities to represent Britain's largest bingo brand and pushing that message over TV, 'social media' and through our bingo clubs creates a campaign that is greater than the sum of its parts."

"More jackpots, more games, more bingo rooms, more bonuses and a chance to meet Peter at our launch party in September," Czajkowski said. "This is what you would expect from the UK's largest bingo operator. We're happy and proud to deliver on that."

When you lose, you win at Gala Bingo.


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