The online bingo and casino operator BGO Entertainment partnered up with Income Access to re-launch its affiliate program-BGO Buddies. The cooperation with the affiliate software provider started in October last year, when the programme was moved to Income Access’s acquisition platform. Affiliates can now look forward to revenue shares of 25% and 35%, depending on the number of new depositors they refer each month.
Allan Turner, head of performance at BGO, will manage the re-launched platform. He is looking forward to being able to provide affiliate partners with improved tracking functionality on both desktop and mobile devices. Affiliates will receive “a greater level of reporting, enabling them to optimise their campaigns more comprehensively,” Turner said.
Nicky Senyard, founder and chief executive officer of Income Access, added: “Highly innovative and supported by big-name brand ambassadors, bgo.com offers online casino and bingo affiliates the chance to promote a brand that will play a big role in the future of both verticals.”
BGO Bingo recently launched a series of TV adds with popular characters such as Mini Me from Austin Powers, playing The Boss at BGO and famous Dan Bilzerian. New players will be generously awarded with a 500% first deposit bonus, but only after they have received 20 free spins on the Starburst game, best part-you can keep your winnings!
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